96% match
Our simulation of more than 250 buyers' reactions to marketing messaging aligned with 96% of insights from the customer's interviews over six months.
Simulate how specific buyer groups respond to the positioning options you are considering before Sales and Marketing commit to one direction.
Test what message resonates, without burning budget and pipeline.
Your target buyers
Our simulation of more than 250 buyers' reactions to marketing messaging aligned with 96% of insights from the customer's interviews over six months.
In simulations across different buyer personas, our accuracy rate varied 7.6x less than the average of five frontier models.
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Custom connectors
Tell us who you want to understand and share the product, positioning, or messaging you want to test.
Who it's for
“We were about to launch Spelt's redesigned website and weren't sure whether the messaging would resonate with our target audience. Decisions Lab simulated reactions to the preview and picked up the same differences in audience responses we'd been hearing from real people.”
Simulate how specific buyer groups respond to the positioning options you are considering before Sales and Marketing commit to one direction.